Stories that move
travelers to act
Happiness on the Way is a soulful travel blog built on slow travel, deep storytelling, SEO, and AI search. My readers don’t just dream about travel. They plan it, budget for it, and book it.
Content that converts
long after it’s published
I’m Gladis. I started writing at 11 and got on my first international flight at 18 — and never really stopped. Thirteen years across Asia, the US, and Europe later, I left my job in 2024 to travel and write full time.
I’m also a certified yoga and meditation teacher, which shapes how I see and write about the world. I write about places the way I actually experienced them — the people, the culture, how a place quietly changes you. Then I build it to rank — so it keeps finding the right readers long after it’s published.
I write, plan, and shoot every piece myself — so your brand is featured as a recommendation, not an ad.
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84% page-one traffic Readers arrive already in research and planning mode. That intent converts.
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37% email open rate More than double the industry average. Readers here are genuinely engaged, not just subscribed.
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11% email CTR Over 5x the industry benchmark. Readers click, research, and book.
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Evergreen reach SEO content keeps driving traffic and referrals for years. Your investment keeps working.
Your brand, in front of the right people
- 63% female, 37% male
- Largest group: ages 25 to 34
- Second: ages 18 to 24
- Third: ages 35 to 54
- Educated, independent travelers
- United States — 28.6%
- Philippines — 8.8%
- Australia — 6.7%
- United Kingdom — 5.5%
- Canada — 5.2%
- Asia-Pacific and Europe
- Slow travel and wellness
- Food and dining
- Digital nomad lifestyle
- Technology and tools
- Intentional living
- Meaningful adventure
Three ways to partner with
Happiness on the Way
Every piece is written, planned, and shot by me. Your brand is featured as a genuine recommendation, not an ad.
Social-first. Quick to launch. Ideal for brands wanting immediate visibility across Instagram, Facebook, and Threads.
- 1 Instagram Reel or Carousel
- Crossposted to Facebook and Threads
- 5 Stories across campaign window
- 30-day performance report
SEO reach plus social visibility in one campaign. A sponsored post that ranks, supported by social content that travels.
- 1 Sponsored Blog Post — SEO and AI optimized
- 1 Instagram Reel or Carousel
- Crossposted to Facebook and Threads
- 10 Stories across campaign window
- 5 Pinterest pins over one month
- 30-day performance report
The full partnership. Built for brands that want deep reader trust, sustained visibility, and documented ROI.
- 1 In-Depth Blog Feature — SEO and AI optimized
- 3 mentions in relevant existing articles
- 1 Instagram Reel
- 1 Instagram Carousel
- Crossposted to Facebook and Threads
- 20 Stories across campaign window
- 10 Pinterest pins over one month
- Newsletter mention to 37% open-rate audience
- Exclusive homepage feature for 30 days
- Content usage rights included
- 30, 60, and 90-day performance reports
What working together
actually looks like
Simple, clear, and designed to protect your time and mine.
You reach out
Tell me about your brand, your goals, and which package feels right. I read every inquiry personally.
We align
I confirm fit, answer questions, and send a proposal. No vague timelines or back-and-forth for weeks.
You pay, I create
Payment is required upfront. Once confirmed, I get to work and keep you in the loop throughout.
Results, reported
Every partner receives a 30-day performance report. Signature partners also get 60 and 90-day follow-up reports as your content keeps building.
What collaboration
looks like here
Organic content that ranks, sponsored content that converts, and social content that reaches far beyond the blog.
29 of the Best Wellness Retreats in Bali
Page one on Google. Thousands of wellness-minded travelers land here every month in planning mode.
Page 1, GoogleStay22 Review: The Tool That Helped Me Travel Full Time
A sponsored post written from genuine personal experience. Story-driven, honest, and built to convert.
Ranking + ConvertingSocial Content That Travels
This Reel reached 270,000+ views. A single campaign across five Reels generated 620K+ total views for a wellness brand.
620K+ campaign viewsBrands I’ve worked with
From the brands
I’ve worked with
“Working with Gladis is an absolute pleasure. She’s a professional blogger who follows directions with ease, communicates clearly, and always delivers on time. On top of that, she’s fun to collaborate with, making every project smooth and enjoyable.”
“Working with Gladis was a pleasure. Her professionalism, creativity, and attention to detail made the whole process seamless and enjoyable. We’re very happy with the results and would be glad to recommend her to other partners.”
Let’s create something meaningful
Tell me about your brand and what you want to achieve. I read every inquiry personally and respond within 3 business days.
I respond to all genuine partnership inquiries within 3 business days. Payment is always required upfront before any content goes live. All paid collaborations include proper disclosure in line with Google’s guidelines and advertising regulations.